AI · Entrepreneurship · Dropshipping

Building real businesses with AI — in the open.

I'm James Pelton. Software engineer, founder, and creator. I break down how to use AI tools and AI agents to source products, build stores, and run a lean e-commerce business — the stuff that actually works, not the hype.

James Pelton
87K+ subscriberson YouTube @jamespelton
James Pelton
About James

Engineer by trade, entrepreneur by obsession.

I've spent years shipping software and building businesses — and the last couple of them figuring out where AI genuinely earns its keep versus where it's just noise. Most of my day is spent testing tools, running real stores, and turning what works into something other people can copy.

On YouTube I share the same thing to an audience of 87,000+ subscribers: honest walkthroughs of AI tools, dropshipping and product-sourcing workflows, and the unglamorous operational details that decide whether a store makes money or dies. This site is where I write the longer, more useful version. No get-rich-quick angle — just the systems, the tools, and the lessons from actually doing the work.

87K+
YouTube subscribers
10+
Years building software
AI-first
How I run everything

Latest articles

Deep dives on using AI to build and run an e-commerce business.